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How Small Businesses Can Generate and Maintain Long Term Trust with Customers
And Keep Them Happy and Coming Back for More
What is more important than trust to your customers? Nothing.
They wanna know when they buy your product it will be everything you said it was. They’ve had enough of the scammers and cheats who led them astray. Customers want to know that you have their best interest at heart and are willing to reward you with their money. We look at three ways to accomplish a long lasting mutually beneficial trust between the seller and customer. They are doing what you say, communicating more and share your reviews. Let’s start by looking at the first one below.
Your Word Is Your Bond
How do companies establish a great reputation quickly? They keep their word. This could be information they publish on their website or how or what the product does or doesn’t do. If you say your product will remove coffee stains, then you damn well better make sure it does. Else people will rapidly spread the word that your product is a phony. We all want the products we purchase to work exactly as they say on the website, package, or instructions. Geico is an excellent example of this with their famous ’15 minutes or less can save you 15% or more on your car insurance’. They make…
